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Get Smart: New Ford Credit Videos Offer Easy Answers to Common Credit Questions

DEARBORN, Mich.--(BUSINESS WIRE)--Many Americans need more financial knowledge to make smart decisions.

Ford Credit is stepping up to help with short videos on car financing.

Only 24 percent of millennials - and just four out of 10 Americans

overall - can correctly answer four or five questions about common

financial matters, according to research1 from the FINRA

(Financial Industry Regulatory Authority) Investor Education Foundation.

"We're making it easy for people to understand automotive financing by

providing the straightforward information they need to make good

decisions about one of their biggest purchases - a vehicle," said Krista

Conyers, Ford Credit Marketing director. "For example, the 'What is

Credit?' video compares a credit score to a grade on a school report


The three new videos - the first in a series - help consumers understand

credit, compare buying and leasing, and explain what they need to know

when a lease ends. The videos are available in Spanish

and English

on the Ford Vehicles YouTube channel:

"What is Credit?" provides basic information about getting and using

credit, including explaining credit scores and credit reports.

"Buy or Lease" helps viewers understand each method so they can make

the best choice for their needs.

"Lease End" tells consumers what to expect when their lease contract

comes to an end, including the vehicle inspection, and the decision to

buy the vehicle or return it to the dealer.

The videos are designed to appeal to millennials, about 80 million


"Millennials want information delivered in quick bursts, so each video

is about three minutes. There is even more information for viewers - or

anyone - at,"

Conyers said. Ford Credit will release more videos about automotive

financing in the future.

Ford Credit's online tools, available in Spanish and English, help

consumers understand, access, choose and maintain credit, calculate a

budget and estimate their car payment.

Ford Credit also supports credit education through the American

Financial Services Association (AFSA) Education Foundation at,

Americans Well Informed on Automobile Retail Economics (AWARE) at,

and the Federal Reserve Bank of Chicago's Money Smart initiatives. Ford

Credit employees deliver credit education presentations in their own

communities across the nation.

The five financial questions1 many Americans struggle to

answer are:

Suppose you had $100 in a savings account and the interest rate was 2

percent per year. After five years, how much do you think you would

have in the account if you left the money to grow?

A. More than

$102 (correct answer)

B. Exactly $102

C. Less than $102


Don't know

Imagine that the interest rate on your savings account was 1 percent

per year and inflation was 2 percent per year. After one year, how

much would you be able to buy with the money in this account?


More than today

B. Exactly the same

C. Less than today

(correct answer)

D. Don't know

If interest rates rise, what will typically happen to bond prices?


They will rise

B. They will fall (correct answer)

C. They

will stay the same

D. There is no relationship between bond

prices and the interest rate

E. Don't know

A 15-year mortgage typically requires higher monthly payments than a

30-year mortgage, but the total interest paid over the life of the

loan will be less.

A. True (correct answer)

B. False


Don't know

True or false: Buying a single company's stock usually provides a

safer return than a stock mutual fund.

A. True

B. False

(correct answer)

C. Don't know

1 "2012 National Financial Capability Study," FINRA Investor

Education Foundation, online survey, July-October 2012,

# # #

About Ford Motor Credit Company

Ford Motor Credit Company is a leading automotive financial services

company. It provides dealer and customer financing to support the sale

of Ford Motor Company products around the world, including through

Lincoln Automotive Financial Services in the United States, Canada and

China. Ford Credit is a subsidiary of Ford established in 1959. For more

information, visit


03 Jun 2016
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01 Jun 2016
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